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Solo Optimizer Vs. Scaling Mindset

6/24/2024

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 In a recent Solo Elite Membership Call, the conversation focused on commercial cleaning. I made one statement about the price per hour decreasing with increasing building size. This does not compute to the Solo Optimizer’s mindset. Why would you charge less as it gets bigger? You would lose a lot of profit. 
This is absolutely true through the lens of the Solo Optimizer’s Mindset where success is measured by the best trade of profit you can  make for the time you decide to leave your family each day. In the ISO Model Course, this metric is called the Workday Value (WDV). With the Solo Optimizer’s Mindset of trading, there is no way a solo could charge less per hour for a larger building. Larger janitorial companies will come in at half the price and win every time. Solos cannot compete. This is why I heavily endorse a solo’s commercial niche to be under 10,000 square foot buildings. 

The Scaling or Entrepreneur’s Mindset is totally different. They are not trading their personal time. They have built reproducible systems through a team of employees. Therefore, they are selling manhours like the electric company sells kilowatt hours. In the scaling mindset, they are willing to drop the hourly cost of manhours to get larger buildings. This earns them a lot more volume and ultimately, a lot more profit. 

I shared in this clip that the Solo Optimizer can max out at $100- $150 per hour cleaning by themselves. This is amazing. It’s what I did and it’s what I teach in the ISO Model and the Solo Elite Membership. There is tremendous freedom possible in this career path with the Solo Optimizer’s Mindset. Just realize that there is another level beyond this that you can only accomplish through duplication. J. Paul Getty is famous for this quote.

“Would you rather have 100% of the effort off of you or 1% of the effort off of 100 people?” This is the central question between these two mindsets. The Solo Optimizer will maximize the 100% off the 1, while the Scaling Mindset seeks to maximize the number of 1% checks. You can earn a level of freedom as an Entrepreneur far beyond the freedom of the Solo Optimizer. It’s a matter of choice.

The end of this mindset and the question of which final career path to choose lies at the end of the Solo Elite Roadmap. Optimize first to freedom. Then you can either STAY, SELL, or SCALE to obtain further freedom. That’s why we do this membership.

I want to formally invite you to join the Solo Elite Membership. What is it? It's the only system for solo cleaners to optimize your solo cleaning business to earn six figures without the drama of employees! Or if you want to earn full time income through part time cleaning without employees. Make sure to check out all 3 ways to access the ISO Model and Solo Elite with prices ranging from $57 to $197/month at smartcleaningschool.com.
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